The Fallacy of Truth - is every truth absolute? Is every falsehood false?
Five Done!
None of us are underachievers by any means. Nor has life not been worthwhile. It’s been a bigger roller coaster ride than any stretch of imagination. It just takes a bit of time.
An Open Letter to Students Suffering from Placement Fever
While doing my rounds across India, hiring from at least 6 IITs, I have seen how otherwise smart kids, lose out because they did not ‘brand’ themselves well. Here is an open letter to all those kids who are getting ready to step into the placement season, resumes in hand, dreams in their eyes, a … Continue reading An Open Letter to Students Suffering from Placement Fever
5 Stages of User Engagement – II : Living Through the Stages
In my previous post I talked about the 5 stages of the user engagement lifecycle. Now that we understand each stage, and the fact that the user's needs and expectations vary at each stage, let's delve a little deeper into how you as the service / app provider should deal with each stage: 1. Onboarding : Week … Continue reading 5 Stages of User Engagement – II : Living Through the Stages
The 5 Stages of User Life-cycle – I
When developing a user engagement framework, it is important to understand the user life cycle and plan to engage the user in different ways at each stage of the life-cycle. The user needs, expectations and goals change over the lifetime and not understanding these with respect to your service / app / site / product … Continue reading The 5 Stages of User Life-cycle – I